How One Platform Is Helping Financial Advisors Estimate Retirement Health Insurance Costs

If you’re a financial advisor, chances are you’ve built dozens, if not hundreds, of retirement plans. You’ve mapped out income streams, optimized taxes, and stress-tested portfolios. But when it comes to healthcare? That’s where most plans start to wobble.

Premiums change. Subsidies fluctuate. Medicare feels like a maze. And if your client’s retiring before 65, you’re often left without a clear answer to one of their most important questions: “How much will health insurance cost me?”

Move Health, founded by healthcare veteran Drew Shockley, exists to help advisors answer that question with confidence and finally bring healthcare into the financial planning conversation where it belongs.

What Advisors Have Been Missing

Healthcare has always been the fuzzy part of retirement planning. It’s hard to model. It’s easy to avoid. And most advisor-facing tools only cover Medicare, which leaves early retirees, business owners, and younger families out of the picture entirely.

Move Health changes that. Their platform, HealthPlanner, lets you estimate healthcare costs using just a few data points: age, income, and zip code. In minutes, you can show your client:

• What coverage options are available (ACA, off-market, sharing plans, and more)
• What those plans are likely to cost
• How income impacts subsidy eligibility
• What strategy makes the most sense for their goals

It’s simple. It’s accurate. And most importantly, it’s built for the way real people make decisions.

From “What If?” to “Here’s the Plan”

This isn’t another surface-level tool that generates a generic PDF and leaves you to figure it out. Move Health supports the full process, from projection to plan to enrollment. Shockley designed it that way on purpose, knowing that advisors don’t need more platforms. They need reliable partners.

Behind the software is a licensed team that helps clients and advisors explore options, understand trade-offs, and take action without pushing products or commission-driven recommendations. Whether your client is 63 and thinking about COBRA, 58 and exploring early retirement, or 45 and self-employed, Move Health gives you a way to make healthcare a strength, not a guess.

Holistic Planning, Actually Made Practical

If you’re building financial plans that last 20, 30, or even 40 years, you can’t afford to leave healthcare out of the picture. Move Health lets you:

• Protect your clients’ withdrawal strategy by modeling actual premiums
• Plan around real tax impacts tied to income and subsidy eligibility
• Give clients confidence that healthcare won’t derail their timeline
• Offer deeper value without needing to become an insurance expert

It’s holistic planning made practical. Not more complexity, just better visibility.

What Sets It Apart

Most platforms stop at Medicare. Move Health goes further. With one system, you can support clients through:

• ACA Marketplace plans
• Private coverage
• Healthcare sharing programs
• Supplemental (dental, vision, short-term)
• Medicare and beyond

And because Drew Shockley’s team has served thousands of real clients, not just built tech, they understand how to support the conversations that happen across the kitchen table, not just inside a plan.

Stronger Plans. More Confident Clients. Less Guesswork.

Healthcare is one of the biggest unknowns in retirement and one of the easiest to overlook. With Move Health, financial advisors can bring it into focus. You’re no longer just estimating. You’re planning. With real numbers, clear options, and support every step of the way.

Drew Shockley and his team built this platform to give advisors what they’ve been missing: A practical, scalable way to help clients navigate one of the most personal and impactful parts of their financial future.

When healthcare is no longer a roadblock, clients stop hesitating and start moving forward. And that’s what great financial planning is all about.